Welcome to Social Ties
Vivienne is an expert in the art of relationship building and her passion for clients’ businesses is what makes her thrive in any environment. She is adept in copywriting, communications, marketing, social media, and advertising. She also possesses consummate skills in sales and business development, all acquired from over 30 years of experience in radio, magazines (digital and print), news media agencies, leading newspapers, outdoor advertising, direct mail, event management, and training.
Social Ties was established in 2014 when Vivienne realised that some businesses found having an in-house communications and marketing person was too expensive, or that using online marketing and social media for their business was daunting, or they were unable to dedicate the time and resources to it.
Vivienne recognised this as an opportunity to cost-effectively assist business owners and SME’s by having an off-site, experienced, result focussed, communications and marketing manager, help with all of their needs.
Vivienne is passionate and determined to assist others to grow their business through all media and marketing techniques. She hopes you will consider Social Ties for your social media, marketing and communications. Her knowledge, expertise and welcoming personality are now available for your business.
Vivienne is always happy to see an email in her inbox and loves getting others excited about online marketing for business. Therefore, any questions or comments please get in touch today!
How we can help
Social Ties specialises in providing all of your communications needs. From traditional PR releases, Blogs, Magazine editorial along with social media marketing services for business. Social Ties tailors solutions to meet your requirements.
Whether it is simply using Facebook for small business or a more complex social media marketing/advertising campaign incorporating social networks such as Instagram, LinkedIn or X . No job is too big or too small.
Marketing and advertising solutions are also available to support your social media activities or as a standalone solution. Social Ties can complement events and trade shows by working with an event manager to ensure all communication aspects are covered.
Alternatively, Social Ties has the expertise and connections to plan, manage and deliver your next event ensuring it is something memorable. We also provide social media training for your business, club, or association.
Want to know more? Explore our various services below, or get in touch to learn more…
Client Testimonials
Vivienne is a wonderful support to Complete Children’s Health, helping us maintain an engaging and informative online presence. She has a real talent for turning complex paediatric health information into clear, accessible content that parents and caregivers can easily understand.
Vivienne manages and updates our website, develops thoughtful ideas for our social media and blogs. She produces our quarterly e-newsletters, which consistently achieve higher open rates than comparable medical businesses. Viv is always available when we need her and provides an exceptionally quick turnaround.
Her creativity, reliability and ability to make our lives easier have made her an invaluable part of our extended team for nearly 10 years.
Liana Fonti – Practice Manager Complete Children’s Health
Vivienne has a strong understanding of the self storage industry and a real ability to get to the heart of the issues and opportunities that matter to our members. For the past nine years, she has published six editions of our Insider magazine each year, managed advertising sales and been a great support at our annual conventions.
Along the way, Viv has built lasting relationships with our team, many of our members and suppliers. She is always eager to help, and no task is ever too big or too small. Her industry knowledge, reliability and dedication have made her a valued extension of the SSAA team and an important part of the self storage community.
Makala Ffrench Castelli – CEO | SSAA
Vivienne manages Barnacle Bill’s social media content and advertising and has developed an understanding of our brand, customers, and franchise network. We trust her to respond to customer queries and comments on our behalf, and she is consistently responsive and dependable, including when support is required outside standard business hours.
Vivienne creates engaging, relevant content and the performance of our social media advertising has strengthened our confidence to increase our investment in this channel. She is responsive, reliable and a valued part of the Barnacle Bill team.
Pam Singh – Barnacle Bill
Thank you for all the work you’ve done on the write-up, it looks fantastic! We really appreciate the time and creativity you’ve put into it.
The article reads beautifully. It’s lively, engaging, and full of character. The way you’ve captured the atmosphere of the day is spot on and makes the piece shine. Thomas and I are both very happy with your edits (and your bit of cheekiness adds a nice touch!). This made us smile 😆
Thanks again, Vivienne, for your enthusiasm, support, and brilliant contribution. You’ve made the story come to life wonderfully.
Mariam Hammoud – Head of Operations, Rent A Space Self Storage
We collaborated with Social Ties to create content for our website. We were impressed by the quality of the work delivered. Attention to detail, clear communication, and the ability to truly understand our needs made the process seamless.
Just as importantly, the turnaround time was outstanding – the content was completed quickly without compromising on quality. We have no hesitation in recommending Viv and Social Ties to anyone looking for reliable, professional communications support.”
Ewen Fletcher, Founder and Director, Progress Accounting
I had the pleasure of working with Vivienne for several months during her time consulting with the communications team at Family Business Association. Vivienne’s ability to quickly grasp concepts and ideas related to family businesses across Australia and New Zealand was truly impressive. She actively contributed to numerous projects aimed at elevating the profiles of these businesses, showcasing her dedication to making a positive impact.
Vivienne’s articles and social media posts stood out for their engaging and insightful content. Her talent for crafting compelling narratives helped bring attention to the unique stories and challenges family businesses face. It was a pleasure collaborating with Vivienne, and I wholeheartedly recommend her for her exceptional communication skills, dedication, and genuine commitment to helping businesses thrive.
Tim Smith, National Membership Manager, FBA
For 6 years I had the privilege of working closely with Vivienne at the Optical Distributors and Manufacturers Association (ODMA). Vivienne’s remarkable adaptability shone through as she seamlessly navigated responsibilities ranging from social media management to event support and undertaking presentations to live audiences.
Viv is trustworthy, responsive and multi-skilled, making her a great asset and contributor to ODMA’s success. Despite the distance—Vivienne in Melbourne and the association in Sydney—geographical barriers posed no hindrance. Vivienne’s commitment and reliability remained steadfast, proving that her contributions were not bound by location. I highly recommend Vivienne for her versatility, dedication, and professionalism, traits that significantly enriched ODMA’s operations.
Viv continued on after I left, after a total of nine years with ODMA, and finished in 2025 following a change of direction.
Finola Carey, CEO, ODMA (1995-2023)
Vivienne has always stood above others in her field, as an approachable professional with remarkable knowledge of her craft. Vivienne consistently maintains a high level of service and integrity, and doesn’t suffer fools lightly. Whenever you need the right result, Vivienne has a skill in sorting through all of the waffle that exists in today’s business world, and gets results without the fuss.
John Dryden, Global Head of AI, Cyber and Information Security
During “High pressure, High Target” campaigns Vivienne was an asset to the team through her ability to enjoy every aspect of her work, and her view that each challenge was “just another step”. Her ability to connect with people from all sorts of backgrounds became a valuable asset in engaging the contact centre agents to strive to change and achieve more as a team.
Craig Deitrich, CX Transformation Consultant
We worked with Vivienne to film a series of video interviews with event attendees. She was instrumental in driving the conversation with attendees and weaving a narrative for the video.
She had a knack for making interviewees feel calm and comfortable in front of the camera – often with little to no notice of the interview! Her fun & bubbly personality was just what we were looking for in the event wrap-up videos. We thoroughly enjoyed working with Vivienne – she made our video content shine!
Andy P, Team Leader, Video Production Services
In this ever-changing marketing world, Viv astounds me as to how she stays ahead of the pack. Her innate curiosity, practicality and clarity of thought always enable her to find the best strategic applications to any marketing and communications issue. I’m a great advocate for the services and integrity of Social Ties.
Anne Tesch, Director SH3
I have worked with Viv at Social Ties over the past 10 years across multiple businesses, projects and sectors. Her personable approach, experience and insights in customising business objectives with comms that engage with customers across the suite of marketing/sales touchpoints have always delivered positive and measurable outcomes.
Peter Bates, Marketing and Sales Specialist
Since 2015, I have worked with and referred Vivienne Forbes as a consultant to organisations I have worked with. As a marketing professional, I consider Vivienne an expert in everything she does, whether it’s digital marketing, magazine editing, or PR and communications. Vivienne is always in complete command of the subject matter, well-prepared and energetic in both her delivery and her enthusiasm for the information she presents. She is creative and original, and she is not afraid to integrate or employ new technology in her job.
Vivienne is a wonderful friend to have even when she is not at work. She can conduct a good discussion, is very informative, entertaining, and, most importantly, warm and caring.
Bryan Furtado
Recruitment Marketing Specialist, APM Group